In 1935 four young idealists formed a furniture company in Finland. They called it Artek, and they sought to create a new kind of environment for everyday life. They believed in a grand synthesis of the arts which should inform all planning and design – from town planning to architecture to product design. As a result their products are designed with a functionality and timeless aesthetic which have stood the test of time. Today Artek is renowned as being one of the most innovative contributors to modern design.
A few years ago, in celebration of their 75th anniversary, Artek launched a Dress the Chair! campaign. The company asked a selection of designers to render classic Artek pieces in their vision. It was for this that UK designer Ilse Crawford created her reindeer version of the Artek 400 Armchair. It is fabulous!
Image courtesy of Remodelista.