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Bellocq rocks

As with many things, it was the packaging that drew me in. Happily though, in this case, what lies within is equally enticing. Behind the signature yellow, silver, and black tins is Bellocq, the award-winning tea company and purveyor of evocative artisan blends.

Following the success of their Kings Road, London shop, Bellocq packed up and moved to the states, opening their new tea atelier in Greenpoint, NY. (Brooklyn) The luxury tea company takes their inspiration from British and Parisian tea culture, infusing it with an adventurous and modern spirit. The story of Bellocq is one of passion and discovery. Bellocq’s founders, Heidi Johannsen Stewart, Michael Shannon and Scott Stewart joined creative forces with a desire to collaborate on a shared aesthetic vision that captures their appreciation of traditional artisan work and a love of fine tea.

And fine it is.

No. 5 Ali Shan

No. 21 Matcha

No. 15 Lao Pu-erh Tea Cake

They offer black, green, white, oolong, herbal, single estate, pu-erh teas, as well as their award-winning signature blends. Notable among these are No. 45 White Wolf – a blend of white peony, cedar, juniper, and mint, No. 20 Kikuya – named after the first geisha, it is a blend of Japanese sencha and Bulgarian rose petals, No. 42 Little Dickens – a chocolate kissed children’s blend of South African rooibus, mint, and cinnamon, and finally, that which I will be starting with…

No. 22 Noble Savage

No. 22 Noble Savage – a handcrafted blend of Indian and Chinese black teas, juniper berries, Douglas fir tips, and wild blue cornflowers. Embodying the rugged soulfulness of the American Northwest this brew is earthy and reflective, producing an amber-hued liquor with a lingering, mellow finish. Yes please.

Thank you Bellocq for your exquisite work, inside and out.




macarons on madison

Laduree, the iconic Parisienne tea house and patisserie opened its first US location on Madison Avenue in New York yesterday.

Laduree first opened in 1862 at 16 rue Royale in Paris as a bakery and patisserie. Over the years its acclaim grew, not only for the fantastic creations within, but as the hub for fashionable and modern Parisiennes. At the beginning of the last century, Laduree created the first tea house – catering not only to society’s gustatory desires but also to their cerebral and social. Women, embracing their newfound freedom and modernism flocked to the tea house to be seen and heard… and maybe for a little something sweet.

In addition to creating the tea house Laduree is also famed with creating the French macaron. These small round cakes, crisp on the outside, smooth and soft in the middle were created by Pierre Desfontaines, second cousin of Louis Ernest Ladurée. They are a mixture of almonds, eggs, sugar, and magic.

The flavors are chosen each season not only for taste, but for color – ensuring that the collection is as visually appealing as it is delicious. Amazing. Seasonal offerings include Mint & Strawberry, Lily of the Valley, Almond Morello Cherry, and Madagascar Chocolate, to name a few.

Located at 864 Madison, between 70th and 71st, it is definitely worth the visit. For more information call 646-558-3157 or visit www.laduree.fr.

Images courtesy of nomnomnom and Rue Spontini.

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